THE BRAND EDIT · CASE STUDY 02Kat Witt Coaching + Collaboration
With Kathryn Wittenburgh
INDUSTRYCoaching
SERVICE LINEThe Brand Edit
BEFORE STATEProfessional, Safe
STAGEEstablished
"Get off that fence, girl. I trusted Makayla to see me and tell my story, and she nailed it."
Kathryn Wittenburgh · Kat Witt Coaching + Collaboration
THE BEFOREKathryn's brand was working. It was professional, logical, and safe. It just wasn't the whole picture. She had grown as a coach and as a person, and the brand was still speaking in a voice she had outgrown.
THE PARTNERSHIPWhat surprised her most: "Seeing my playful side reflected in my branding. Still professional, and it feels authentic."
The variety of environments and shots was what Kathryn named as most valuable. Her previous shoot experiences had felt fine but limiting. This time, she had room to be all of herself.
THE TURNING POINT“Needing support with a branding that reflects who and how I am now."
THE AFTERWhat Nina named as changed:
Excited to show up
Posting more consistently
Showing her face more
Better website confidence
Results she can name:
More inquries
WHAT SHE'D TELL SOMEONE ON THE FENCE"Get off that fence, girl"
Kathryn Wittenburgh · Kat Witt Coaching + Collaboration
VISUALS IN USE
VISUALS IN USE
