THE CONSTRUCTION EDIT · CASE STUDY 06Major League Pest Control
With Parker
INDUSTRYPest Control / Trades
SERVICE LINEThe Construction Edit
REVENUE$100K-$250K
STAGEGrowing & Scaling
"I can finally be proud to tell people I'm an owner in a field where the way you look and approach every client is key to obtaining new clients.”
Parker · Major League Pest Control
THE BEFOREParker had been running Major League Pest Control for 5-10 years. He'd hit a wall of growth. His work was solid, but the way his business showed up on the outside was holding it back from the next tier of clients.
His own description of the brand before: "Diamond in the rough."
THE PARTNERSHIPWhat surprised him most: "How much the visuals would take my business to the next level with customers and my confidence."
What he named as most valuable: "Makayla listening to my field of work and what I needed my visuals to look like." This was the piece that shifted the outcome. Pest control is a specific industry with specific trust concerns. The visual strategy had to match.
THE TURNING POINT"Hit a wall of growth. Needed potential clients to take the business more serious."
THE AFTERWhat Parker named as changed:
More confident
Clearer about his brand
More decisive
Excited to show up
Less overthinking
Felt aligned with where he's going
Felt more aligned attracting the right clients
What changed publicly:
Showing his face more
Clearer messaging
Better website confidence
Using visuals across multiple platforms
Results he can name publicly:
More engagement
More inquiries
Better-quality leads
Faster "yes" decisions
Comments on professionalism and elevation
WHAT HE'D TELL SOMEONE ON THE FENCE"Just do it. Seems like a lot of money to spend but when you invest in yourself it always comes back."
Tressa · When She Speaks
